I stream, you stream, we stream
The Swiss media and entertainment industry is continuing to grow. Last year, overall revenue rose by 5.6% to CHF 14.2 billion. By 2020, it should amount to as much as CHF 16 billion. In order to benefit from growth, providers should operate online, “glocally” and with a greater focus on young consumers. What’s more, they will increasingly have to play by the rules of the major players on the market. These and other trends are shown in the “Swiss Entertainment and Media Outlook 2016–2020” study by PwC Switzerland.
Go to the study.
Please find the press release here.